Product Marketing Manager

Browsi

About The Position

We are looking for an experienced Product Marketing Manager to join our growing Marketing team. In this role, you will be the link between Product, Marketing & Sales to produce the collaterals needed to facilitate the sales process, to plan go-to-market strategies and to ensure that we effectively communicate the value of our products across the company.

 

Responsibilities

  • Conduct ongoing industry research to understand the competitive landscape and to stay on top of industry trends
  • Define our target audience; who they are, what their pain points are, how to address them in a way that resonates with them 
  • Own positioning and messaging, translating product functionality and technical details into user benefit and value
  • Produce compelling content to enable Sales throughout the sales cycle (one-pagers, demo decks, case studies…)
  • Develop training programs and internal tools to regularly educate our teams on the latest products and how to position and sell them
  • Work closely with Product to understand upcoming features, plan and execute product launch strategies and manage the cross-functional implementation of these plans

 

Requirements

  • 2+ years in a similar product related position, preferably in a B2B SaaS environment
  • Previous experience in a fast-paced startup environment and/or in AdTech
  • Outstanding English - verbal, writing and editing skills - with the capacity to explain and translate complex technical concepts into clear, concise language and business values
  • Enthusiastic team player who can build strong relationships with peers and thrive in an highly collaborative setting
  • Ability to work self sufficiently, and excel in a high-paced environment with changing and evolving responsibilities
  • Excellent planning, organization, and project management skills
  • Exceptional attention to details

 

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