Tailor your users’ ad experience with CONDITIONAL LAYOUTS
By Browsi | September 18, 2022
Your users are not the same, so why should their ad experience be the same?
Customize your website’s ad layouts, based on ANY conditional scenario, by using real time page parameters and user data.
Cater the ad layouts to different user types
Create different ad layouts based on your users loyalty or lifespan. Subscribers vs. non subscribers, new users vs. returning users will now get a different ad experience.
Adapt the ad experience to the page content
Implement unique ad units to fit with specific content (articles, sections, lengths or labels). For example, configure sport ad units in sport-related articles.
Set different ad layouts for different page formats
Match the perfect ad types and sizes to different page formats, such as magazine pages, pagination galleries or forum-based pages.
Let’s schedule a 15-min call to walk you through our Conditional Layout feature to customize your users’ ad experience.
Latest Articles
-
We all think we know what Ad Quality is. But could there be more than meets the eye?
Let’s start with what everyone agrees on: ad quality matters. It matters for advertisers trying to get results. It matters for publishers looking to maintain credibility. And it matters for the end users - yes, the ones we’re all supposedly optimizing for - who just want to read the content they came for without being bombarded, interrupted, or ignored.
View Now -
Advertisers are Paying for the Problem Everyone Else is Ignoring
In digital advertising, everyone gets paid when an ad is served. Doesn’t matter who saw it. Doesn’t matter if anyone saw it. If there’s an impression logged, someone gets a check. Except one player: the advertiser. And ironically, they’re the only ones with no real control over the system.
View Now -
You’re Not Predicting Behavior – You’re Guessing. Please Stop.
Too often, marketing strategies are built on outdated insights, six-month-old personas, and assumptions dressed up as decisions. The result? Wasted budgets, missed opportunities, and performance that looks great in theory but fails in practice.
View Now