Tailor your users’ ad experience with CONDITIONAL LAYOUTS
By Browsi | September 18, 2022
Your users are not the same, so why should their ad experience be the same?
Customize your website’s ad layouts, based on ANY conditional scenario, by using real time page parameters and user data.
Cater the ad layouts to different user types
Create different ad layouts based on your users loyalty or lifespan. Subscribers vs. non subscribers, new users vs. returning users will now get a different ad experience.
Adapt the ad experience to the page content
Implement unique ad units to fit with specific content (articles, sections, lengths or labels). For example, configure sport ad units in sport-related articles.
Set different ad layouts for different page formats
Match the perfect ad types and sizes to different page formats, such as magazine pages, pagination galleries or forum-based pages.
Let’s schedule a 15-min call to walk you through our Conditional Layout feature to customize your users’ ad experience.
Latest Articles
-
Why Bad News Gets Clicks (But Doesn’t Always Pay)
We’re naturally drawn to bad news but when it comes to ad dollars, it’s not always so straightforward. Read this article to explore why bad news gets clicks but doesn’t always pay and what really impacts engagement and ad revenue.
View Now -
Why Perplexity AI’s Approach Might Be Its Downfall in the Battle with News Corp
News Corp is accusing Perplexity of using its articles to fuel search results without permission in a move that crosses copyright red lines. In other words, News Corp is saying Perplexity is taking advantage of news content without contributing anything back. This type of accusation isn’t the first and probably not the last in the gray area of AI.
View Now -
The Open Internet and Direct Deals are Making a Quiet Comeback
Since 2021, open programmatic ad spending has barely grown by 3% while the walled gardens - think Google and Amazon - have surged ahead with 10% growth. This gap raises questions about the future of the open internet. But, against this data, there are signs this landscape may become more balanced.
View Now