Webinar Recording – Delivering a Personalized UX in a Cookieless World
By Browsi | August 24, 2022

Are you ready for the cookiepocalypse?
The future is cookieless.
Learn how to respect readers’ privacy and provide a personalized user experience without jeopardizing revenue.
Summer 2024 is coming – and with it, the notorious cookie apocalypse, AKA the end of third-party cookies.
Why is this reason for concern?
Because cookieless audience targeting has yet to become the norm.
Significant personalization is a real struggle.
We’ve gathered a panel of 3 industry experts, for a webinar with one goal – to help you navigate this inevitable future optimally and already start planning for tomorrow.
Join Ezra, Conor and Lior to learn how to:
Schedule your free consultation with a UX and revenue professional, in order to evaluate how you can respect your readers’ privacy and provide a personalized user experience.
Latest Articles
-
Your Media Plan is Still Yours – Until it Isn’t
Platforms like X aren’t building AI to support advertisers - they’re building it to control the process. Systems like Grok optimize for what’s measurable inside their ecosystem, not for a brand’s broader goals. Automation without visibility isn’t strategy, it’s dependency and that shift is one every advertiser should be paying attention to.
View Now -
The Web’s Closing Doors – And AI’s Feeling the Lock
Recently, Cloudflare took the unusual step of publicly calling out Perplexity AI for scraping publisher content without permission. And they didn’t hold back - accusing the company of disguising its crawler, bypassing robots.txt rules, and consuming massive bandwidth without attribution or consent. Cue the familiar debate: who owns online content? Should AI assistants be allowed to “learn” from everything on the web? Is scraping theft - or fair use?
View Now -
We Now Know What Ad Was Served. We Still Don’t Know if it Mattered.
The IAB’s new ACIF standard brings much-needed structure to creative asset tracking in programmatic advertising. It’s a meaningful step — but knowing what was served isn’t the same as knowing if it mattered. This piece explores what ACIF fixes, what it doesn’t, and why understanding the experience of an ad is key to measuring true impact.
View Now