Webinar Recording – RIP publishers with less than 70% viewability
By Browsi | January 24, 2022
Are you ready for the 2022 viewability trends?
As promised, here is the recording of Wednesday’s webinar on the future of viewability and how to get ready for the 2022 stricter standards.
100+ attendees joined us to hear Nik Keene, Planet Sport’s Chief Product Officer, and our very own Lior Fisher (Co-Founder and VP Product Management) discuss:
- Where the industry is heading with respect to viewability
- How leading publishers are overcoming their viewability challenges
- What publishers can do to better prepare for the 2022 harsher standards
Please feel free to share the recording with your colleagues and do not hesitate to reach out to marketing@browsi.com if you have any questions or if you would like to be featured on one of our next webinars.
Latest Articles
-
Google Selling Chrome Won’t Solve Anything
The latest courtroom drama surrounding Google has sparked debates about the future of Chrome and its role in digital advertising. But is selling Chrome really the solution? The core issue lies deeper, in the broken data model driving the digital advertising industry. It’s time for AdTech to move beyond surveillance-driven targeting and focus on privacy-preserving, data-driven innovations like AI-powered predictions and first-party data strategies.
View Now -
Will Sell-Side Curation Leave Publishers Behind?
Sell-side curation might just be the hottest topic in AdTech at the moment. See why publishers need to step up now and turn a hot topic into a win, and make sure the middlemen don’t walk away with all the benefits.
View Now -
Why Bad News Gets Clicks (But Doesn’t Always Pay)
We’re naturally drawn to bad news but when it comes to ad dollars, it’s not always so straightforward. Read this article to explore why bad news gets clicks but doesn’t always pay and what really impacts engagement and ad revenue.
View Now