Optimizing Viewability Per Page – Manual vs. Real-Time Process [Infographic]
Meeting viewability targets has long been one of the biggest challenges facing publishers, and with good reason: Advertisers don’t want to waste their online marketing budget ...
Asaf Shamly CEO & Co-Founder
Case studies
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Optimizing Viewability Per Page – Manual vs. Real-Time Process [Infographic]
Meeting viewability targets has long been one of the biggest challenges facing publishers, and with good reason: Advertisers don’t want to waste their online marketing budget ...
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How to Boost Ad Inventory Performance with Smart Optimization
GeoEdge and Browsi Have Partnered to Bring Publishers Breakthrough Strategies for Smarter Ad Inventory Optimization! [...]
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How Subscription Models Can Actually Boost Ad Revenue
There was a time not too long ago when publishers in the digital media space relied almost entirely on selling ads to generate revenue[...]
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Here’s How Automated Optimization Prevents Google’s Confirmed Click Penalty
A growing number of publishers using Google AdSense and Ad Exchange have been penalized over the last six months for running afoul of Google’s Confirmed ...
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Measuring Viewability and IVT? You’re being manipulated.
We’ve partnered with Dr. Augustine Fou, an ad fraud expert and thought leader in the advertising industry, to show why viewability and IVT are not enough when measuring impressions.
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