How an AI-powered ad inventory increased Hearst Newspapers’ mobile CPMs by 30%-50%
“We’ve been in partnership with Browsi since 2017, I’m pleased with the attention provided and willingness to work within our business needs. Introducing AI to the process of optimizing our ad inventory has helped us take our advertising game to the next level. We didn’t believe it’s possible to increase viewability and CPMs so dramatically. …
Andre Richards
Associate Director of Programmatic Yield
Case studies
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How an AI-powered ad inventory increased Hearst Newspapers’ mobile CPMs by 30%-50%
“We’ve been in partnership with Browsi since 2017, I’m pleased with the attention provided and willingness to work within our business needs. Introducing AI to the process of optimizing our ad inventory has helped us take our advertising game to the next level. We didn’t believe it’s possible to increase viewability and CPMs so dramatically. …
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How ynet delivers 75% viewability without losing impressions
“There is little if any time to react manually to the way users interact with unique Mobile Web and app pages. The speed of media and content creation at Ynet requires a real-time solution to meet industry demands around viewability, and with constant changes among those demands, we needed a scalable, flexible solution for the …
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Terra discovered 23% additional viewable impressions with AI
“On the revenue side, Browsi is very good because we are making money in a way that we were not making money before. That simple. It’s 100% incremental and we do not have to sacrifice any other space. Browsi delivers the experience to the user in a friendly way and the performance of our portal …
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Futbol Sites increases its ad inventory RPM by 43% with Browsi’s Inventory OS
“Browsi is an impressive and innovative company, with smart and solid technology and with great talent in terms of account management and customer service. These people are always looking at how to improve performance using Browsi’s AI, which makes our pages generate incremental revenue.” Headquarters: Buenos Aires, Argentina & Miami, Florida, USA Company Size: 110 …
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Reader’s Digest Canada enhances mobile web ad supply by 30% with Browsi
Rather than shifting existing resources away from critical daily responsibilities, we went with Browsi and have never looked back.
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Salt Lake Tribune uses Browsi to increase viewable ad scale by 15%
Browsi's tech has made it easy for us to significantly increase available ad inventory on our mobile site and maintain rock solid viewablity for our advertisers since Day 1
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How 90min.com generated 27% more viewable impressions for the holiday season with Browsi
Browsi delivered and as a result of the tech and its quick implementation, we were able to achieve our overall goals of the campaign and commercial KPIs.
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Walla uses Browsi Viewability Server to create ad inventory with 72% viewability rate
As a result, programmatic CPMs in Browsi’s smart inventory on Walla are 20% higher, with the ongoing ability to balance scale and viewability on the fly.
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